Gift Wrapping ASMR

In December 2023, my copy partner and I wrote and sent a brief out to an agency to create an asset about gift wrapping themes. The asset we received unfortunately didn’t follow the brief (the creator even used completely different product), so I pivoted and drafted a back-up asset shot in my home.

Ultimately, the creator did get back to us in time with an updated asset that we chose to move forward with, but I really enjoy the ASMR aspect to this piece of content I had created.

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