Bold Beauty

Walmart
Written By Taylor Fehrenbach
 

For our autumn 2023 campaign, we were given a brief to create a content series with the overarching theme of ‘style’. This included home decor, clothing, and beauty. My favorite of the assets was this project entitled ‘Bold Beauty’.

I received several hours of footage and cut it down to the asset shown. I love the simplicity of the asset—it gives you ideas to step up two trending fall looks without being too descriptive. I also really love that the talent’s personality was able to shine through.

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Taylor Fehrenbach
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