April Collection

 

The April collection leaned into two of the season’s trendiest shades: butter yellow and sky blue. We pushed the inspiration even further with editorial shots against an actual sky backdrop, and the assortment of pastels and citrus tones made it feel like peak springtime.

Featured here: “Butter Yellow”, a head-to-toe focus on the shade across dresses of every length, tops, and bottoms; “Fruity Hues”, three looks in fruit-inspired colors paired with citrus bags and playful, fruity jewelry; and “Blue and White”, my first use of our new serif brand font, highlighting Grecian-inspired pieces and jewelry in fresh blue-and-white palettes.

Note: Some GIFs have been compressed for web display; original assets maintain sharper detail and accurate color.

 

“Butter Yellow” Email

 

“Fruity Hues” Email

 

“Blue and White” Email

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Spring Programmatics

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Easter Illustrations